Trade Marketing Specialist - Albania
- Tirane
- Tipi
-
- me orar te plote
- Fusha | Profili i punes
-
- Marketing
- Marketing Social Media | ADS | SEO
- Menaxhim Biznesi
- Menaxhim strategjik | Drejtues
- Gjuha
-
- anglisht
- Eksperienca
- vetem me eksperience
EPPC Albania, on behalf of its client, a Global Leader in Wine & Spirits, is currently recruiting a Trade Marketing Specialist.
The Trade Marketing Specialist develops and executes trade marketing initiatives across the Albanian market, ensuring effective implementation of brand strategies and commercial priorities across retail, wholesale, and on-trade channels. Working closely with both Marketing and Sales, the role supports promotions, customer activations, POS visibility, and category initiatives while monitoring performance and identifying growth opportunities.
Essential Responsibilities:
To apply for this opportunity, please send your CV through the following link: https://eppc.al/en/apply/
You will be contacted by EPPC, only if your CV will be qualified.
The Trade Marketing Specialist develops and executes trade marketing initiatives across the Albanian market, ensuring effective implementation of brand strategies and commercial priorities across retail, wholesale, and on-trade channels. Working closely with both Marketing and Sales, the role supports promotions, customer activations, POS visibility, and category initiatives while monitoring performance and identifying growth opportunities.
Essential Responsibilities:
- Develop and execute trade marketing plans aligned with brand and commercial objectives;
- Ability to adapt trade marketing strategies and contribute to the development of innovative promotional mechanics;
- Support promotional activities, customer activations, and in-store visibility initiatives;
- Collaborate closely with Marketing, Distributor’s team and external partners to maximize brand presence and commercial performance;
- Analyze market trends, competitor activities, and sales results to identify growth opportunities by channel;
- Manage POS materials, including planning, budgeting, logistics, on time deployment & returns;
- Development and maintenance of POS and PR product catalogues for Off trade & On trade channels: regular up-dates to be done;
- Monitor and evaluate trade marketing activities, providing recommendations to improve KPIs and ROI;
- Support category management projects and customer development initiatives;
- Manage allocated trade marketing budgets and ensure efficient resource utilization;
- Regularly visit customers and points of sale to gather market insights and ensure execution excellence;
- Prepare and maintain regular trade marketing reports and performance analysis.
- University degree in Marketing, Business Administration, Economics, or a related field;
- Previous experience in Trade Marketing, Sales, Category Management, or a similar FMCG role;
- Good understanding of the Albanian market;
- Strong analytical, communication, and stakeholder management skills;
- Advanced knowledge of MS Office, particularly Excel and PowerPoint;
- Very good English.
- Valid Category B driving license and willingness to travel within Albania.
To apply for this opportunity, please send your CV through the following link: https://eppc.al/en/apply/
You will be contacted by EPPC, only if your CV will be qualified.