• Tirane, ofroj vend pune PPC / ADWORDS MANAGER

Shero, a New York based eCommerce Agency is currently looking for a PPC Manager to work out of our Tirana Office. The PPC Manager will take personal responsibility for the success of new and existing client SEM campaigns and make them her or his own. In this position, you will be responsible for all tasks related to client SEM campaigns including keyword research, CPC, conversions, bidding, landing page CTA, ad copy and campaign management for eCommerce websites that run primarily on Magento.

The PPC Manager participates in all aspects of the client paid search campaigns, including initial planning, implementation, monitoring, optimization, analysis, and reporting. The PPC Manager is responsible for day to day progress of client search engine marketing campaigns and ensuring timely completion and success of related tasks.

Responsibilities:
- Manage all aspects of the SEM lifecycle, including keyword research, account creation, billing setup, campaign management, bid management, Multi-Channel Attribution, ad copy, landing pages, automation and staying up-to-date on best practices for SEM strategy.
- Clearly communicate SEO and PPC best practices to other teams & individuals within the organization and how to apply them to our clients’ sites.
- Analyze keyword costs, ad copy, landing pages, and cost per conversion Identify and inform management of client opportunities, potential risks, and other key issues.
- Manage PPC campaigns and set up reporting and ROI tracking within internal tracking systems and Google Analytics.
- Communicate with clients via ticketing system, phone, or another electronic medium.
- Collaborate with Account Managers in the implementation of campaigns for effective reporting and return on investment (ROI) measurement.
- Regular internal reporting on client account metrics, billing, and aggregate performance.
- Monitor and report on campaign performance and continually make improvement recommendations to the Professional Services Team.
- Properly link AdWords with Webmaster Tools and Google Analytics.
- Interface regularly with the Strategic Partner Manager at Google.
- Be in an in-house expert on all things PPC/AdWords.

Qualifications:
- 1 - 3 years experience in an SEO / PPC account management role overseeing multiple client accounts.

- Google AdWords* Certification, a must have.
- Google Analytics* Certification, preferred.
- Must have in-depth experience managing campaigns for eCommerce websites
- Working knowledge of HTML and CSS.
- Advanced Excel knowledge (pivot tables, V lookup, statistical modeling, etc.).
- Demonstrated excellent oral and written communication skills, with the ability to interact effectively at all levels of internal and external clients (business, creative, medical, and technical contacts at all levels).
- Ability to implement appropriate conversion and analytics tags on client websites.
- Solid understanding of SEO practices and implementation.
- Able to promptly and professionally respond to SEO related email.
- Experience with WYSIWYG editors.
- Photoshop, HTML and CSS experience is required.
- Strong analytical, planning and problem-solving skills.


Please include information about your hobby programming projects into your CV.
We are waiting for your resume jobs@sherodesigns.com
 


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