• Tirane, ofroj vend pune CRM Specialist at CRM & Central Marketin

CRM Specialist at CRM & Central Marketing Department

Tasks

• Preparing the CRM activities procedures and arrange the database of all activities.
•Preparing the model, testing, coordinating the process of Retail Customer Segmentation based on financial and demographic potential and evaluating of retail customer potential in the future.
• Identifying and evaluating trends that have the potential to positively impact retail & business banking, and translate this data into meaningful, actionable results that will enable better service to our clients.
• Responsible for the rapid identification, prioritization and deployment of analytics to define new potential business opportunities.
• Propose, prepare and implement marketing campaign in interaction with products owner specialist for realization of retail & business targets.
• Providing value added consultation to department manager related to business analysis supporting and enabling business objectives.
• Supporting the implementation and enhancement of Online/Digital Sales for their relevant products in collaboration with other departments involved.
• Monitor customer contact data and identify data quality improvement opportunities.
• To prepare and update instructions/manuals, characteristics, contracts and other documents related to insurance services in cooperation with other involved units.
• To support branches related to products instructions, marketing, CRM, data quality and client segmentation usage.



Requirements

• University degree in Economics, Business Informatics or similar faculties.
• Have at least 4 years work experience and 2-year experience in related fields in banking sector.
• To possess the qualifications required by internal regulations.
• To have good PC skills
• Working experiences using SQL, SAS, BI Tools; Microsoft Office: Excel, Word, Outlook, PowerPoint, HTML etc.
• To have conceptual, analytic, creative skills for banking sector.
• Strong analytical skills demonstrated by leveraging data to drive insights and value to an organization.
• Strong business acumen and ability to conceptualize changes in market conditions and leverage innovative thinking. Able to work with big data.
• To be able to work overtime as may be required by the job.
• To have good command of English.


Interested candidates are encouraged to apply in our website www.bkt.com.al or to this link: https://cv.bkt.com.al/candidate/job_search# until 31.01.2020. All applications will be treated with the highest confidentiality. Only candidates that meet our criteria will be notified.


 
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